East River Basketball Camp

The East River Basketball Tournament was a week-long camp held in Harlem New York during the summer of 2014. Both kids from the community and kids from supporting organizations like the Boys & Girls club were invited to partake in a week of free community basketball at the Dwight Athletic Center in Harlem, NY. The logo – inspired by the flair of New York sports team colors – was featured on posters all around New York City, as well as shirts for each staff member and participant who showed up for the program.